this is a campaign for domino's pizza,(my project was domino's pizza but it can be operated with any other business). 

this is a social campaign based on capitalism. this project comes to change the way that donations are affecting and being used. the idea is to stop people from being depended on donations. 

how does it works?

first of all, donations need to be looked as a business model. in the world, there are many people that work and donate to charity, from celebrities to the ordinary people. which at the end of the day it doesn't solve the problem on the long run.

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the idea, is to open a parallel shoop in a poor area of the world for a shop in a developed area of the world.

the clients in the shop of the rich part will have the option to buy as donation a pizza to the paralel shop on the poor side and basically to feed someone hungry.

*need to mention that on the poor side the operating costs will be lower. 

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- now, this is the interesting part, the poor shop will generate profit from this pizza donation. 

it will be able to develop and to create jobs. the employees will start to prosper economically and will be able to create more opportunities in their area where they live.    

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